Build real commercial traction in Europe without building a full team
UpstreamBG acts as your outsourced European business development team, helping CDMOs and pharma service companies generate qualified pipeline, access the right accounts and convert market presence into real commercial opportunities.
We combine senior BD execution, technical credibility and structured prospecting to build traction where it matters: with European biotech and pharma buyers.
Retainer-based model · Senior BD execution · Europe-focused
Why European expansion often fails after market entry
Getting visibility is not the problem. Converting it into pipeline is.
Many organisations attend conferences, generate leads or initiate conversations in Europe — but struggle to turn that activity into structured commercial traction.
Activity without conversion
Meetings happen, but they don’t translate into qualified opportunities.
No local follow-through
Without a European presence, relationships fade after initial contact.
Misaligned commercial approach
Technical strength is there, but messaging and engagement don’t match buyer expectations.
What Fractional BD Europe actually is
This is not consulting. This is execution.
UpstreamBG operates as your part-time, senior European business development team — driving outreach, qualifying opportunities, managing follow-ups and building a structured pipeline across targeted accounts.
What you will get:
Senior BD profiles, not junior SDR layer
Structured prospecting and account targeting
Ongoing pipeline development and qualification
Active meeting generation and follow-up
Commercial bridge between Europe and APAC
Contact usWhat we do in practice
The sprint gives you the essential commercial foundation needed to approach Europe in a more disciplined and credible way. Core deliverables in the UpstreamBG model include account segmentation, value proposition work, ICP definition, messaging, target lists, events and associations mapping, and a 6-12 Months roadmap.
Prospecting & Outreach
Targeted outreach across priority European biotech and pharma accounts.
Account Targeting
Focused work on named accounts aligned with your capabilities.
Meeting Generation
Qualified meetings with relevant decision-makers and stakeholders.
Pipeline Qualification
Filtering, structuring and prioritising real opportunities.
Follow-up & Nurturing
Maintaining momentum across long and complex sales cycles.
Pre-proposal Support
Supporting early-stage discussions before RFP or formal engagement.
What you actually get
The objective is simple: move from activity to qualified commercial traction.
- Qualified meetings with European biotech and pharma accounts
- Structured pipeline with clear opportunity stages
- Monthly reporting and pipeline visibility
- Account-level feedback from the market
- Continuous refinement of positioning and messaging
- Coordination between your team and European prospects
Why UpstreamBG
UpstreamBG combines outsourced business development with founder-level credibility in biologics, CDMO environments and complex biopharma services.
We don’t just open doors — we understand what happens after the door opens.
- Experience across biologics, CGT, mRNA, viral vectors and analytical services
- Real BD experience in CDMO environments
- European market understanding + APAC interface
- Ability to translate technical capability into commercial traction
Commercial terms
Engagement Type:
Monthly retainer + performance-based bonus
- Light - from 9.000€ / Month
- Standard - from 14.000€ / Month
- Bonus: milestone-based or % of revenue (case-by-case)
- Minimum 6-month commitment
The model is designed to balance visibility, execution capacity and alignment — without relying on unrealistic success-only structures.
Start NowFrequently asked questions
Here are some common questions about the service
A senior outsourced business development team focused on execution.
Initial traction can start within weeks, but meaningful pipeline builds over months.
No. We build qualified pipeline and accelerate traction — not artificial promises.
Faster, lower risk, immediately operational, and no need to build full infrastructure.
Ready to build real traction in Europe?
Work with a senior outsourced BD team that understands your technology, your market and how European buyers actually engage.